The 21-Day Challenge gives you everything you need to start getting your own students and charging premium rates — even if you’re just starting out.

Here’s what’s included:
✅ Proven strategies used by thousands of teachers to define a niche, develop niche programs, find adult students on LinkedIn, and convert them into paying clients
✅ On-demand video training and exercises (no live sessions) so you can complete the Challenge at your own pace, on your own schedule
✅ Ready-to-use marketing templates and sales scripts so you don’t have to start from scratch — just follow the plan •Direct feedback and support from James and Stefy on your niche, marketing, and mindset as you go
✅ Daily Q&A support to answer your questions and help you make progress without getting stuck
✅ Private Messaging Chat Group to connect with James, Stefy, and other participants for daily support, accountability, and encouragement

The Challenge is designed to be completed in 21 days, but you’ll get 1 full month of access to all training materials and support — so you have plenty of time to catch up or work at your own pace.

You can get access to all the training materials and support for just $97 for one month. If you can dedicate around 1 hour a day, you’ll be able to complete the training within 21 days. That said, the Challenge is flexible — you don’t need to work on it every single day. You can catch up on your own time, and all lessons and replays will be available for you throughout the month.

You can start the Challenge as soon as you purchase and move at your own pace. The Challenge offers on-demand training that you can take whenever and wherever you want. Upon registration, you will receive immediate access to the training. The step-by-step onboarding instructions and video guide will help you begin your Challenge effortlessly.

Most participants spend about 30–60 minutes a day on the Challenge. Each day, you’ll get a short training video (around 10–15 minutes) and a simple action step to complete. But the Challenge is flexible — you don’t have to show up every day. You can catch up on your own time, and all lessons and replays are available throughout the month. The more consistently you take action, the faster you’ll see results, but we’ve designed it to fit around your schedule.

In 21 days, you'll learn how to achieve these objectives and take ACTION to implement them:
 
✅ Define your niche to set yourself apart from others as a niche teacher.  
✅ Structure teaching programs that addresses the problems of your students.  
✅ Craft marketing messages that resonate with your potential students .  
✅ Market yourself on LinkedIn to gain traction within your niche.
✅ Learn to use AI to save you time in both marketing and teaching.  
✅ Shift your mindset to think and act like a thriving entrepreneur.  
✅ Develop business habits and routines that pave the way for your success.  

Websites or paid marketing, such as Facebook ads and Google ads, are not covered in the Challenge because, first, you don’t need them to get students initially. Second, they are often reasons teachers get overwhelmed.  

We don't offer live sessions in the challenge. You will receive enough support through our Q&A section in the training course, where you can ask questions daily regarding the training and the challenge. Our team will also respond to your questions to guide you through the Challenge. Throughout the challenge, you can contact our support team at support@boweistrategy.com

No, you don’t need to, and we actually recommend that you don’t spend time trying to figure out your niche by yourself because the process can be overwhelming and confusing. Many teachers have tried but ended up more confused. We spend the first 3 days of the Challenge explaining the steps to define a niche, and most of our challenge graduates were able to find a good starting point following our suggestions.

We hear this a lot — and it’s exactly why the 21-Day Challenge is designed to be flexible and realistic. You don’t need hours a day or a perfect schedule to join. Most teachers spend just 30–60 minutes a day, and you don’t even have to do it daily. You’ll get one month of full access to all the training and support, so you can catch up anytime that works for you. If you’re serious about going independent, there’s never a “perfect time” — but starting now means you’ll be that much closer to finding your own students and having the freedom to set your own schedule. Waiting only delays the results you want. Joining now means your future self can thank you just a few weeks from today.

The 21-Day Challenge gives you the exact roadmap to define your niche, build your online presence, and start conversations with the right students. Some teachers land their first paying clients before the Challenge ends, others see results shortly after finishing.  Even if you don’t get a student within 21 days, you’ll leave the Challenge with the tools, mindset, and systems in place to keep growing — and that’s what leads to consistent, long-term success.